The Claridges, New Delhi, in partnership with First Serve NGO andMaxtennis Academyhas announcedthefirst-of-its-kindCorporateSocialResponsibility(CSR)initiativewhichfocuses on mentoring young tennis stars and promoting the game of tennis in India.

Driven by a shared commitment to community enrichment, this initiative was conceived by Reyaan Punj, who was passionate about the sport and recognized the potential of tennis asavehicleforpositivesocialchange.Thispartnershipsoughttoprovidetheyouthwithaccess to high-quality tennis training and opportunities for personal growth.

First Serve NGO, founded by Reyaan Punj, embodies this ethos by championing the transformative power of sports, particularly tennis, in empowering young individuals.

Throughitsinitiatives,theNGOaimstoinstallvaluesofdiscipline,teamwork,andresilience while fostering a love for the sport.

The Claridges, New Delhi supported and contributed to the noble cause by offering its servicesandexpertiseinorganizingtheYouthTennisTournament,whichtookplaceonApril 6th and 7th, 2024, at Jesus & Mary College, New Delhi. The tournament catered to children aged 4-15 years, providing them with a platform to showcase their talent and passion for tennis. In addition to the tournament, The Claridges provided nutritious refreshments for the participants and spectators, ensuring a holistic experience that promoted health and well-being.

“FirstServeNGOandIarehonouredtocollaboratewithMaxtennisAcademyandThe Claridgesinthismeaningfulendeavour,”saidReyaan.“Throughthepowerofsport,weaim to create a brighter future for young individuals and contribute to the development of a healthier and more inclusive society.” Additionally, distinguished individuals from various sectors grace the occasion, encouraging donations to support this noble cause. Their presencestressestheimportanceofempoweringyouthandfosteringacultureof philanthropy and social responsibility. At the heart of this initiative lay a profound commitment to social impact and youth empowerment.Byharnessingtheuniversalappealoftennis,TheClaridges,FirstServeNGO, and Maxtennis Academy aimed to inspire a new generation of leaders who would drive positive change in their communities.